/ about us /

Four people.
Real automations.

Cambridge-based. We built automations for our own businesses before we ever sold them to anyone else. When you work with us, you work with us — not an account manager, not an offshore team.

Meet the team
Home / About

/ our story /

Built by a couple
who actually use this stuff.

Cambridge, UK — remote-first

We’re Anna and Nick Reit — a husband and wife team based in Cambridge, backed by a small group of trusted specialists.

Anna is a graphic designer and technical builder with over 10 years of experience. She has an architecture background, a sharp eye for design, and a deep understanding of how AI agents and automations actually work — not just in theory, but in production.

Nick comes from a computer science and informatics background. He thinks in systems, builds things that last, and makes sure nothing falls through the cracks.

We started ReitTech because we built automations for our own businesses and watched them save us hours every week. We thought: if this works for us, it’ll work for any small business that’s drowning in admin.

When your project needs it, we bring in our extended team — Evelyne, our graphic designer, and Dan, our web developer — to deliver the full picture.

We’re not a team of 40 in an open-plan office. We’re four people who actually care whether it works.

/ the team /

Real names. Real faces. Direct line.

Anna Reit Design & Tech Lead

Anna Reit

  • Graphic designer, 10+ years experience
  • Architecture background
  • AI automation specialist
  • Runs multiple digital businesses
  • Cambridge-based
Nick Reit Tech & Ops Lead

Nick Reit

  • Computer science & informatics background
  • Systems thinking, operations management
  • Builds reliable, scalable solutions
  • Cambridge-based
Evelyne Graphic Designer

Evelyne

  • Brand & visual designer
  • Joins us when projects need polish
  • Owns identity, illustration, motion
Dan Web Developer

Dan

  • Front-end & back-end web
  • Custom integrations & portals
  • Joins us when builds need a custom front
Cambridge built·Husband & wife·Real humans·Direct line·No agency markup·Cambridge built·Husband & wife·Real humans·Direct line·No agency markup·
We use it ourselves·Plain English·Built around your business·Honest pricing·We use it ourselves·Plain English·Built around your business·Honest pricing·

/ what we believe /

Three things we won’t compromise on.

01

Automation should pay for itself.

If we can’t show you a clear return on what you spend with us, we’ll tell you before you spend it. No upselling, no over-engineering, no “we’ll figure out the ROI later”.

02

Small businesses deserve the same tools as big ones.

You shouldn’t need a £50k budget or an in-house engineering team to get AI working for you. The whole point of what we build is to flatten that gap.

03

Built around your business, not ours.

Every automation is tailored to how you actually work. No templates, no one-size-fits-all — just systems designed around your business, your processes, and your goals.

/ how we work with you /

Direct line. Signed NDA. Zero middlemen.

When you book a Discovery call, you’re talking directly to Anna or Nick. We sign an NDA before that call — your processes, pricing, and client data are genuinely sensitive, and we treat them that way.

/ say hello /

Fancy a chat? We don’t bite.

A free 30-minute Discovery call. No sales pitch, no commitment. Let’s see where automation fits your business — and if it doesn’t, we’ll tell you straight.

Book a free 30-minute call

/ quick message /